Conversion – it’s been a buzzword in SEO and SEM for the past few years, but with the sluggish economy, it seems to have taken on new vigor lately. It is, in many ways, the holy grail of web site creation and internet marketing.
Do you know how your site visitors find your web site? Do you know what they do when they get there? Adding web traffic analytics reporting to your strategy is a great way to answer these questions and make your web site work harder and smarter!