Archives for August 2017

What Kind Of Agency Is Best At PPC? It Depends…

It seems like there have been a flurry of posts in the past couple of weeks about what kind of provider is “best” at providing PPC services. Admittedly, we are all probably at least a little biased that our particular setup is superior, at least in some ways. There are valid arguments that can be […]

How To Seriously Improve The Google Display Network

I want to start this post by saying that I think the Google Display Network (GDN) has a lot to offer advertisers. Problem is that in its native format, it often just does not deliver. My favorite ways to use GDN are for remarketing or for campaigns that utilize managed placements. The love of remarketing […]