Archives for August 2015

Why Doesn’t AdWords Respect PPC Agencies?

Ok, buckle in because it’s time for a good, old fashioned rant. Before I begin, for the sake of this post I will refer to professionals who manage AdWords accounts for clients as agencies, mainly because what I’m about to say applies just as much to a solo consultant as it does to an agency […]

Google Restructures Into Alphabet – Now What?

Wow. I take one day off and Google announces a complete restructuring of its corporate organization. Been reading lots of different takes on this move, so I thought I’d offer my two cents and a convenient round up of the coverage I’ve read. In case you’ve been under a rock (or foolishly took a day […]