Archives for June 2015

The Future of Paid Search

One thing we know for sure about working in any internet related discipline is that nothing is more constant than change. Just as you get used to new policies and procedures, they are changed. Right when you finally wrestle a user interface into submission, it gets an “upgrade”. As paid search professionals, we know that […]

Sorry Google, Tablets & PCs Are NOT The Same

I wanted to call this piece “In Which I Destroy the Pervasive Narrative Google Pushes That Tablets and PCs Are Exactly The Same In Every Way” but that title was just way too long for Twitter! Let’s get right to it, shall we? During Google’s recent events and appearances, they seemed to be hard selling their favorite […]