Archives for April 2011

Misleading Email Marketing Engagement Stats – Are You Guilty?

I’ve been noticing a trend lately in email marketing. More and more messages seem to be comprised of one or more large images and no actual text. Using this technique, there is no way to preview what is in the email – the only way to see the information is to open it. I find […]

Julie Friedman Bacchini a Guest on Online Biz Insider Podcast

I had a great time talking with Carla Wilson and Mary Motz recently about Online Reputation Management. Thanks again for having me on your show. What an interesting conversation we had, both on and off the air. You can check out all of their podcasts at the Online Biz Insider site. Here is the link […]